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Develop A “Secret Sauce”

Smaller communities can attract visitors by turning distinctive local stories, events, and experiences into a memorable tourism identity.

4 min read

Photo Credit: © Can Stock Photo / DallasPics

to Credit: © Can Stock Photo / DallasPics

If your community is in a major city such as Seattle, Austin, or Washington, D.C., it’s easy to attract tourists to parks and special events. Who wouldn’t want to visit the Space Needle or tour the White House holiday decorations? But what if you live in a smaller community, far from attractions that draw the attention of tourists and travel writers?

Take a tip from the following places that have capitalized on unique ways to draw visitors to their communities. The ideas are practical and don’t require something as ambitious as building another St. Louis Arch.

A Special Day

Can your community create its own “special day” or perhaps tie in with another obscure holiday, such as National Sandwich Day or National Where’s Waldo Day? Check out Chases Calendar of Events at https://rowman.com/Page/Chases for a listing of hundreds of fun holidays and special events.