Photo Credit: Courtesy of Gulf Shores & Orange Beach Sports Commission
As youth, collegiate, and adult teams huddle in preparation for the next event, the team behind these successful endeavors never stops working. Gulf Shores & Orange Beach Sports Commission (GSOBSC), which promotes a multitude of traditional and unique athletic venues along the Alabama Gulf Coast, is a case study of partnerships at work.
Formation
“The development of our sports commission began as a willing partnership between the key stakeholders in the community,” says Beth Gendler, vice-president of sales for GSOBSC. “From the initial meeting, we knew that without a cohesive effort, we would not have a successful endeavor. Everyone sitting around the table understood his or her organization’s role in addition to how others also played key roles.”
Thus in 2006, the sports commission was formed thanks to a cooperative effort among Gulf Shores & Orange Beach Tourism (CVB), the Alabama Gulf Coast Area Chamber of Commerce, and the cities of Gulf Shores and Orange Beach.