Photo: Roseanne Conrad
With the increasing number of dog parks in the United States, dog park managers and volunteers are searching for ways to create more excitement, increase awareness, and raise funds for their operation. Summer and fall are excellent times to hold outdoor fairs, festivals, expos, or other special events to bring people in, as well as to acquire new streams of income.
For many, the thought of organizing an event may seem overwhelming, but with proper planning, it can be accomplished without expending too much time or effort.
Choose An Event
For an event to be successful, dog park managers must have a good handle on the market and the general likes and dislikes of the community. What works in a metro area will not necessarily work in a small town and vice versa. Plus, managers need to be aware of other events, especially successful ones that are planned for the same date. On the other hand, piggy-backing on an established event, if organized well, might prove to be successful.