Marketing & Technology - PRB+ Magazine

Marketing Messages That Work for the Parks & Rec Industry

It takes a lot of effort and planning to stand out in today’s world full of people constantly being treated as potential customers. Studies show the average person is exposed to roughly 4,000 marketing messages every day, and the number is growing.

This article is for Members only

Marketing & Technology 4 min read

Does Your Park Need a New Logo?

Since 2020, state parks have seen massive upticks in visitors. The pandemic forced people to self-reflect and find new ways and places to interact.

This article is for Members only

Marketing & Technology 5 min read

ADA Requirements for Digital Parks and Recreation Communications

In today's rapidly evolving digital landscape, technology holds a paramount position in the functioning of local governments, influencing every facet of their operations.

This article is for Members only

Marketing & Technology 5 min read

Let The Cameras Roll

“Organizations need to think outside of their traditional audiences if they want to continue to grow and have an impact,” says Marci Mowery, President of the Pennsylvania Parks and Forests Foundation (PPFF).

This article is for Paid-members only

Marketing & Technology 7 min read